In September 2024, People vs Big Tech brought together seventeen young changemakers aged 17–25 from France, Germany, Ireland, Spain, and the United Kingdom for a Creative Campaign Bootcamp.

The Bootcamp created space for ambassadors to connect and imagine how to build a future where technology empowers, connects, and inspires young people. Over several days, participants worked with leading facilitators and social change activists to strengthen their skills in:

• Power and stakeholder mapping
  
  
• Movement building and collective strategy
  
  
• Campaigning tactics
  
  
• Media engagement and storytelling
  
  

From this Bootcamp, a new youth-led movement was born: Ctrl+Alt+Reclaim, Europe’s first youth movement for tech justice. With support from People vs Big Tech, ambassadors are now developing strategies for the year ahead building collective power to reshape the role of social media in young people’s lives.